Social networking is a great way to promote your blog or website. It’s a free tool that can connect you with potentially millions of new users. That’s a lot of new business you can tap!
There are literally hundreds of social networks (http://en.wikipedia.org/wiki/List_of_social_networking_websites). How do you choose the best ones to promote your blog? Here are the top 10 social media websites you can use to promote your blog:
Facebook has more than 1 billion active monthly users, and it is easily the most popular social networking site. You can set up a fan page for your blog and connect with unlimited users. You can post links to your blogs, information about products, photos, videos, and more. A Facebook page can be used as effectively as an e-mail marketing campaign to increase conversions.
This micro-blogging platform is typically the second-most popular option for social media marketing. You are limited to status updates that can be used to build relationships with readers and to share links to blog posts and promotions.
Google introduced its social marketing platform to great fanfare, but it has yet to rival Facebook as predicted. Still, it’s a great tool for marketing your blog, and it can be used in the same way as Facebook. In addition, the friends and likes you gain on Google+ can help to increase the page rank on your site.
LinkedIn is the professional’s answer to social networking. You have to create a professional profile on the site that includes a virtual resume. As a blogger, you can use your LinkedIn profile to participate in forums and groups on the site and promote your blog.
Pinterest is the fastest-growing social network, and it is responsible for generating enormous referral traffic. The key to promotion on the site is sharing compelling visuals — usually associated with unique how-to articles. You can pin your own best content on the site, as well as other useful information. The more followers you get on the site, the more traffic you are likely to drive to your own.
Instagram was purchased by Facebook earlier this year, and the site is rapidly growing. Instagram is strictly a photo-sharing site, with no links associated with the photos. You can use it to promote your blog by sharing photos of yourself, your products, or your services in action. Your followers can then check out the information on your profile that directs them back to your website. The more followers you have, the more traffic you are likely to get.
Videos are another great way to market your blog. You can create video blogs of yourself talking about your topic, or you can create more in-depth videos that offer tutorials or how-tos. Sharing these videos will not only show off your expertise and establish you as an authority, it will also drive more traffic back to your site.
Stumble Upon is a growing site, which allows you to bookmark pages that you love. You can them “stumble” through pages to find other sites that are similar to your interests. Stumble Upon offers you a great opportunity to share more of your blog posts and pages and to get others to do the same. You can easily generate a great deal of traffic for your blog if you are active enough on the site.
Digg catalogues the top stories on the Internet, based on user suggestions and votes. You can submit your blog content to the site, and if it gets enough votes, you can generate a great deal of traffic for your site. The key is to submit your best and most relevant content.
Reddit is similar to Digg, though the criteria for content is not so strict. Instead of sharing news articles, users on Reddit share whatever they find interesting or funny. As with Digg, you can submit your blog content on Reddit and, if it gets enough votes and comments, it will rank high on the site and send a lot of traffic to your blog.
There are many more great social networking sites that you can use to promote your blog, but these are some of the most popular and are the sites that will give you the most traffic for your efforts.
What social networking sites do you like to use to promote your blog? Share them in the comments!
About the Author: Alexis Bonari writes for one of the largest open databases of college funding opportunities. Specific topics like scholarships for Hispanics are described in detail to provide multiple resources for students.