Finding similar websites is something that web masters do, but it is not only web masters who need the service. If you are a web master then you may want to find websites that are similar to yours so that you can copy their content, review their ideas, copy their backlink sources, or copy their keywords. If you are a non-web master then you may simply want to find a website similar to the one you are on. You may want to find a website similar to eBay so that you can sell your stuff, or you may even want a website similar to WordPress so that you can find a content management system alternative to WordPress.
Use Google AdWords
They have a keyword tool that you can use to input your best keywords into. It will give you lots of alternative keywords for you to try in the Google search engine instead. All of the “useful” keywords you mine from the keyword tool may be used in the search engine to see if any similar websites come up to the one you pulled the original keywords from. You only need try the first few pages of each result before moving on to the next keyword.
Ask Google to find you similar sites to the one you want
You can literally put in search query asking for a website that is similar to one you have looked at. Let’s say you want a website that is similar to Amazon, then you can type in “Websites like Amazon” and it will provide you with a few websites that are like Amazon. It will also provide you with a few directories of websites that are described as similar to Amazon. There will also be results that give you the names of websites that search out similar websites (like the ones mentioned in the next tip). All of this information can be helpful in your quest to find websites that are similar to the one you want.
Try websites that are built for searching out similar sites
There are sites such as “siteslike.com”, “Similarsites.com”, “moresiteslike.org” and “SimilarSitesSearch.com”. At the time of writing, these sites were okay for searching out similar websites to the ones you enter into them. There are sites that will also give you a rating to let you know how similar the website is to the one you have entered into its search engine. Many of them will also give you a short description of the website so that you do not even have to click its link to find out if it is similar to your website.
Try using three of the search engines
There is Google that you can try (as mentioned above) and you can try the Bing or Yahoo search engine. They both merged quite a while ago, so you are actually crawling the same database when you use either Google or Bing. Or, you can try ask.com. There is no reason why this website is any better than other smaller search engines, but its suggestions appear on Google quite a bit, so it may have an alternate view for you to see.
Think about things in the same way your viewers would
If you are looking for similar websites because you want to find your competition, then put yourself in your customers’ shoes. Do not just look for businesses, but look for the products or services of the company too. People do not often search out companies directly if they are online shopping. Sure, they have their preferences, but they often look up the product or service itself when they shop online. So, put yourself in your customer’s shoes and search in the same way they would, with the same words and same search methods. You will start to find your competition come out of the woodwork.
Ask people on forums
There are also question and answer websites that you can try too. Asking people on forums will often get you some very good answers. You get answers for websites that are no longer near the top of the Google search engine results and so get answers you may not have found otherwise. There are also completed forum threads that you can look at to see what answers people have given to this sort of question in the past. If you look at completed forum threads, then you may get a better view of which alternatives are good and bad, and which are now a waste of time or decommissioned.
Kate Funk is a freelance writer at http://www.aussiewriter.com. She is mainly focusing on technology, gadgets and all the latest SEO trends which are interesting for networking enthusiasts.