When you are ready to start your own blog, use the powerful publishing platform that Wordpress offers and you are sure to be impressed with its many user-friendly features. Just because a blog platform is simple to use, doesn’t mean that it can’t produce the most effective, professional, and widely visited blogs on the web. Learn how these ten features make Wordpress a truly outstanding content management system.
1. Design Customization Options
Wordpress allows users to easily apply existing themes or add their own. Many themes are free and others are available for purchase. Wordpress also utilizes templates to produce blog pages and then the user is able to use an editor function as well as template tags to make the design process even more simple and dynamic. Multiple plugins make this publishing platform highly extensible. They broaden the functionality and can essentially make a blog do anything the user desires.
2. Management and Administrative Control
Wordpress is locally installed so you, the user, will have total control over the weblog. It also has a portable core that allows for more directory options. It offers Universal Coordinated Time so you can easily organize comments. User levels are feasible with this publishing platform and it is also possible to create user profiles. It is very easy to install and upgrade too. The pages are generated so there is no need to rebuild them when you update your blog. It even offers users the ability to offer their blog in any locale in any language.
3. Many Blogroll Management Abilities
While the Links Manager lets the user add and organize links easily, bookmarklets, categorization tools, importing and exporting ability, as well as blogroll display options help to manage the blogs that you read often.
4. SEO Optimization
Wordpress is search engine friendly right out of the box. It is optimized to rank well because it comes with many features built right in to make it even better such as customizable permalinks, RSS feeds and pinging search engines with updates.
5. Archive and Search Choices
As your blog progresses, you will no doubt find the organizational tools that Wordpress offers to be invaluable. Additionally, those visiting your site will have the freedom to search for terms in your blog that are of interest to them. They can then be directed to the pages in the blog that are the most relevant and therefore encourage them to return again and again.
6. Publicity & Interactivity
Increase your readership with the publicity options that Wordpress offers. Readers can subscribe to your feed that can include anything you choose. Lastly, it can handle pinkbacks and trackbacks right out of the box. Being a blog, your readers can easily interact with you and leave their feedback and thoughts through their comments.
7. Community Moderation Options
Wordpress will help you to keep in close touch with your readership and build relationships. It also allows the user to moderate comments, screen out comments based on selected words that you don‘t want posted, screen out comments by anyone that you designate by IP address, as well as screen out comments with too many links in them. Wordpress will also notify you by email whenever a comment is posted on your blog.
8. Content Creation Flexibility
Wordpress is a very user friendly publishing platform that can be used to blog news and updates or create static content such as about and contact pages or even pages about the services you offer.
9. Many Project Options
With Wordpress, you can do a lot more than blogging. You can hack Wordpress to become anything from a portfolio site for your design business, a web directory and even a fully functional e-commerce store that takes orders online and processes orders.
10. Affordability
There is no cost to use Wordpress! What price is better than free?
Flexibility, top of the line features, and a price that everyone can afford makes Wordpress the content management system of choice for many successful bloggers. Create an appealing blog and even more with this specialized publishing platform that is sure to make an impression on your readership. Maintain the utmost control over your content and publicize your blog in the most effective and professional way possible with Wordpress.
This guest post was written by Tom Walker, a UK based designer and blogger who works with a supplier of Canon Pixma printer cartridges, toners and paper. For more of his writing on advertising, design and media, click here.


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